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Archive for August, 2010

Experience Teaches Nothing

Friday, August 13th, 2010

They say, “Experience is the best teacher.” But it ain’t so.

Experience, in and by itself, doesn’t teach anything. Experience is an opportunity for learning.

The experience of being a parent, for example, does not necessarily give people special insight or wisdom. It doesn’t inevitably make them more loving, patient, or understanding. Sadly, all too many parents are self-absorbed, negligent, or abusive. Being a parent doesn’t, on its own, teach people anything; it puts them in a situation, which has its own demands and rewards, where they can learn — or not learn – how to be a person worthy of being called a mother or a father.

The same is true about learning how to speak.

On the one hand, you have to get up and give speeches. There’s nothing like the experience of being in front of an audience and giving it your best shot. (That’s one reason why I often recommend that people look into Toastmasters.)

On the other hand, giving speeches — even lots of them — doesn’t necessarily make you a good speaker. I listen to experienced speakers all the time who are disorganized, confusing, and boring. Maybe you do, too.

So how do you learn from your experience?

First, observe other speakers. And get critical. By critical, I don’t mean “inclined to find fault or to judge with severity.” I mean “using skillful judgment to determine something’s value or worth.”

Pay special attention to good speakers. And notice what they’re doing. If they lose you or confuse you, ask yourself what happened. Don’t blame yourself. Try to figure out why you got lost or what they said that didn’t make sense to you. And when you get caught up in what they’re saying, take a step back and analyze what they’re doing. How are they relating to the audience? Do they tell stories? Do they use humor? If so, what kind? And pay attention to speakers who aren’t so good.

For example, there’s a speaker I hear rather often. She’s prepared and she has good things to say. But I’m almost always bored. It’s as if she’s lulling me to sleep. One day I decided that since I had to listen to her anyway, I would use the time to figure out what she was doing that I found so sleep-inducing. And I noticed two things. First, she was reading her speech word for word. It’s hard to project energy and vitality when you’re reading a speech. Some people can do it. Most can’t. And second, she had written her speech for the eyes, not for the ears. She used long, complex sentences. They would be fine if you were reading them in a book or a journal, but not fine if you were listening to them. (Okay, I’ll confess it: I’m a fanatic. I can’t simply say someone’s sentences are too long. I had to count how many words were in each sentence. So for three or four minutes, I counted. And I found that her sentences were 45 to 50 words long. And she used, on average, five phrases per sentence!)

So observe good speakers and less riveting speakers. And pay attention to what they’re doing, to what works and what doesn’t work. Ask yourself how you can apply the lessons you’ve learned from them. (I’m not suggesting, by the way, that you imitate them.)

Second, get feedback from people you trust about your own speaking.

I give that piece of advice with some trepidation. Much of the feedback I’ve received over the years and have heard other people receive has been counterproductive. People — even well-meaning, intelligent people — can give some stupid advice about speaking.

Here’s what I do. When people say something nice or not so nice about a speech I’ve given, I ask them to be specific. What did I do or say that they liked or disliked. Where in my speech did I grab their attention or turn them off? What was I doing at that moment? How did they perceive it? How did it make them feel? And I listen real carefully. Then, they go on to tell me how I could fix it, and I listen less carefully. All too often people give advice about how they would do something. They don’t have the ability or the insight to help me do what I do better.

Listen to people’s advice and analyze it. Try it out if it makes sense.

Finally, take responsibility for your own learning. (That’s the theme that runs through my first two pieces of advice.) Observe others, analyze what they do, seek advice, listen, reflect, experiment. Let your experience be the classroom. But be your own teacher.

What about you? How do you learn best to be a good speaker?

Meaningless Metaphors

Monday, August 2nd, 2010

A great post from the people at CreativityWorks about metaphors and their misuse got me thinking. It is truly worth reading. (I’m using some of its insights and going off on my own tangent, so don’t blame them fo what you read here.)

Metaphors would seem to be the antidote to business buzz words, which are often abstract and imprecise.

Take ROI as example. “Return on Investment” once had a very precise meaning in financial services. It meant — and still means — according to Investopedia: ”A performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investments. To calculate ROI, the benefit (return) of an investment is divided by the cost of the investment; the result is expressed as a percentage or a ratio.” There’s even a formula you can use to calculate the ROI.

Now days ROI has lost its specificity and people in all different fields use it simply to mean “making more money (from your investment, your project or program, your effort, your time) than you put into it.” It has become, in other words, corporate speak.

You would think that metaphors, which are by their very nature concrete and specific, would be more effective and powerful. But they’re not. At least, not the ones that are so commonly used in business.

A good metaphor compares one thing — an unknown or ill-defined or abstract thing — to something else — something the listeners know, something that is concrete and specific. A good metaphor doesn’t need to be explained, since its very purpose is to explain or illustrate something else.

Which brings me to the metaphors that business people love. They all conjure up images, which is the idea of a metaphor, but they all too often fail to add insight. Their meaning isn’t immediately apparent. Here’s my rule: If you need to explain it, it’s not a good metaphor.

The 800 Hundred Pound Gorilla

The 800 Hundred Pound Gorilla

My list of poor, overused, or trite business metaphors includes (in alphabetic order):

  • 800 pound gorilla
  • best of breed
  • blue sky thinking
  • boots on the ground
  • bring our ‘a’ game
  • carrot and stick
  • down in the weeds
  • drink the kool aid
  • eat what you kill
  • gone off the reservation
  • level the playing field
  • low-hanging fruit
  • move the needle
  • on the same page
  • push the envelop
  • raise the bar
  • rubber hits the road
  • step up to the plate
  • stick to your knitting
  • stir the pot
  • take it to the next level
  • tear down the silos
  • the bleeding edge
  • the learning curve
  • think outside the box
  • throw under the bus
  • under the radar
  • who moved my cheese?

What do you think? Do you agree or disagree that metaphors shouldn’t have to be explained? Do you take exception with any metaphor on my list? What metaphor would you add?

Photo courtesy of Weiter Winkel at Flickr.